Strategic Lead - Physical Activity and Health

Role: Strategic Lead - Physical Activity and Health

Salary: Up to £37k per annum, dependent on experience

Location: National Cycling Centre, Manchester (flexible/hybrid working available)

Working pattern: Full-time, 37.5 hours (occasional evening and weekend work may be required) 

Start Date: As soon as possible

About British Cycling

British Cycling exists to bring the joy of cycling to everyone.

We have embarked on an exciting new journey, with a modernised commercial and events offering grounded in social impact and storytelling, harnessing the spotlight and inspiration of our athlete’s performance on the world stage, and our growing portfolio of major events.

We are working towards our three key priorities outlined in our strategy; to support and grow the sport to make cycling more inclusive and accessible, to lead on the world stage by winning and winning well, and to drive social impact by tackling inequalities through providing opportunities.

What will you be doing?

As our Strategic Lead - Physical Activity and Health, you’ll take the lead in developing, managing and delivering products that focus on using cycling as a force for better health.

You will:

• Lead the development of inclusive and sustainable participation products designed to support physical activity and health, with a focus on communities who face the greatest barriers.
• Use data and insight to identify barriers, inform design and deliver products that meet the needs of target audiences.
• Oversee the end-to-end project management of products - from initial concept right through to national launch.
• Work with internal teams and external partners, communities and stakeholders nationwide to remove barriers (perceived and actual) and deliver products at scale.
• Champion change and be an advocate for cycling as a tool for health improvement at both a local and national level.
• Monitor progress, report on impact and share stories that demonstrate product successes.

What we’re looking for:

In a nutshell, you’ll be strategic, work well with others and be brilliant at turning ideas into action.

In a bit more detail…

• You’ll have a background in physical activity or health promotion, with relevant qualifications or equivalent experience.
• You have a strong understanding of the of the link between physical activity and wellbeing, and of the challenges around inequality in health outcomes.
• You’ll be experienced in developing and managing products focused on underrepresented or underserved communities.
• Ideally, you’ll have a creative and inclusive approach to product design.
• You’ll be experienced in managing teams, budgets and partnerships.
• You’ll have a proven track record of managing multiple projects.
• You’ll be able to communicate well at all levels.
• You’ll have a proven track record of working collaboratively across teams and organisations to deliver shared goals.
• While an understanding of cycling is preferable, it’s essential that you have a passion for improving lives through physical activity.

What are the perks?

• A competitive salary
• Generous holidays (25 days + bank holidays)
• Cycle to Work scheme
• Holiday purchase scheme
• Pension
• Life assurance
• Hybrid working options and flexibility to support work-life balance

How to apply

Send us your CV and a short cover letter outlining your interest in the role and why you feel you meet the criteria via the apply button below.

Interviews Likely: WC 30 June 2025